Archive for February, 2007

The Viral Marketing Philosophy

Making relevant information more readily available for site visitors is the overall result of creating a Web 2.0 or Viral experience. But why?
A good friend Andrew Nagy recently posted an article examining the philosophy behind viral marketing. It is a huge trend in online marketing, but are marketers getting it all wrong? Read Andrew’s post [...]

When is someone an Expert in SEO?

There are two articles floating around the SEO (Search Engine Optimization) world. The first is from Rand Fishkin of SEOmoz.org titled, “What separates Search Marketing Novices from Experts”. The other article is from Stoney DeGeyter of Search Engine Guide titled, “When Good SEO’s Go Elite”, and it is in response to Rand’s article.
Basically, Rand [...]

Building Link Popularity Strategy

Link building can be a very tedious and time consuming task, but it is extremely valuable and can not be overlooked. Google webmaster guidelines even notes link building as the first step in creating a search engine friendly website, “Have other relevant sites link to yours.”
This task is easier said than done. A building link [...]