Archive for the ‘Business Marketing’ Category

What if There Were No Stop Signs?

Update: Here is the code to embed the video. I’ve changed all the long urls to tinyurls, not to hide the source but to make the code much smaller. Enjoy! <object class="BLOG_video_class" id="BLOG_video-c6976977ce090018" classid="clsid:D27CDB6E-AE6D-11cf-96B8-444553540000" codebase="http://tinyurl.com/42rwf" height="377" width="450"><param name="movie" value="http://tinyurl.com/55gv3q" /><embed src="http://tinyurl.com/55gv3q" type="application/x-shockwave-flash" height="377" width="450"></embed></object>

Fans decide the price of new RadioHead album

I can’t honestly say that I am a huge RadioHead fan, but this caught my attention as a marketer. What a great viral campaign. RadioHead recently released their new album titled “In Rainbows”. The album is currently only available via download from their site. Fans are given the opportunity to decide how much the CD [...]

Holistic Marketing Approach

Someone finally said it, thank you! Though Google is very important, the holistic marketing approach Matt emphasizes will no doubt mean the difference between success and failure. Laying employees off is never a good thing, especially if it is a direct result of the company’s lack of forward strategy. The right tactic at the right [...]